Marketing your business can take a range of different forms, paid advertising, newspaper columns, leaflet drops – or talking to the media. While talking to the media can be daunting – here are some tips from an expert that might help you. Former AFL CEO Andrew Demetriou was subjected to media focus for more than [...]
We are excited to introduce Katherine Ashby, BT Insurance guru, as our guest speaker for the 2014 AFA National Conference. Katherine’s passion for life insurance began when she started her career as an adviser over a decade ago. Following senior roles in the industry including at IRESS as the principal researcher for RiskResearcher in Xplan, [...]
Automated investment services or ‘robo advice’ is set to vastly increase in popularity over the next five years, according to EFT Consulting.
A new generation of clients is seeking financial advice – but the kind of advice and the way in which Gen Y clients prefer to receive it – is vastly different to the advice looked for by previous generations. The rise of the ‘digital native’ The type of younger clients seeking out financial advice for [...]
Staying on top of the platforms, trends and opportunities social media provides is crucial for advisers wanting to offer the best value to their clients. Here’s what you need to know.
Branding matters more than ever for financial advisers, as potential customers and clients are now swamped with marketing noise in every aspect of their daily life.
Hear from employees who have shared their powerful stories in the hope that they will inspire LGBTI youth to feel supported and send the message that things really do get better.